Apple just raised Mac and iPad prices by 15–33%, blaming the AI industry’s hunger for memory and storage chips. The iPhone and Apple Watch were spared, but the next new models may be more expensive. Here’s what you need to know.
Apple just raised Mac and iPad prices by 15–33%, blaming the AI industry’s hunger for memory and storage chips. The iPhone and Apple Watch were spared, but the next new models may be more expensive. Here’s what you need to know.
Sorry, 27-inch iMac lovers, but Apple isn’t going to release a 27-inch iMac with Apple silicon chips. We explain why and run down the upgrade options for those who need to move on.
The hugely anticipated event delivered previews of iOS and iPadOS 17 & macOS Sonoma, new Mac hardware, and the unveiling of the mixed-reality Apple Vision Pro headset, due next year.
The best Mac, the best iPhone, the best iPad, endangered Macs, & when to buy. (Updated May 19, 2026.)